Growth consulting for 7-figure female influencers, thought-leaders, and experts ready to make that next Million Dollar Leap in Business.
What I love about working with Laura is not only that she's provided complete clarity for me on how we're going to get to where I want to go, but she also knows that in addition to just the income being super important, that influence is super important to me, that quality of life is super important to me, and the impact I'm having on different people's businesses is super important to me.” – Jennifer Allwood
You did the programs. You took the courses. You worked hard. You hustled. You sacrificed time, money, energy, and sanity.
And you made it. You reached your first (or few) million.
This is an incredible milestone.
But now things feel different. The go-to strategies that worked before – they aren’t bringing the results, sales, or revenue (or the joy…) like they used to. Things are more complicated, your staff is frustrated, and you feel like you have less time than ever…
The secret to joyful growth once you hit the 7-figure mark isn’t to blow up your entire business and start over – as tempting as that might be.
Ditching cookie-cutter methods (looking at you, perfect webinar) and customizing strategies for your ideal avatar that create raving fans.
Developing messages that increase the effectiveness of your traffic so you get more bang for your buck with lead generation.
Diversifying your source of leads so you can sleep well at night regardless of the next iOS update.
Optimizing the sales and marketing funnels that you have in place, instead of investing heavily into something without proof of concept.
Customizing an ascension plan based on projected lifetime customer value.
Mapping out a customer journey that your audience will love, giving them more options without them feeling sold to.
Positioning yourself as the market leader so you become the most sought-after expert in your category.
Investing in high-level strategic advice without making a multi-six figure CMO (chief marketing officer) hire.
These are just a few of the examples of ways to increase profits and impact without more people, meetings, divisions, or investments. Leveraging my experience and expertise, and your forward momentum, together - we make an incredible team.
I understand first-hand the challenging decisions you are faced with on a daily basis as a business owner. And the ways that trying to push the needle on your success can test your time and patience. The truth is: almost everything that created business growth in the early stages needs to shift when you’re ready to scale.
That’s where we come in.
I work alongside you and your team to implement change so you can continue to build your company without having to be the only person providing strategic direction.
My talent is identifying unique opportunities so your company can propel forward with a new way of thinking in your business while providing resources to your team that operationalize revenue generation in your company.
Together we’ll navigate the path, avoid common pitfalls, and discover the fastest route scaling your brand.
I cannot recommend Laura enough. If you are looking to scale your business, look no further. We are doubling revenue this year because of our work together.” –Tresa Todd Lugten, Founder of the Women’s Real Estate Investors Network
Laura gets the want of us as women to build businesses, to build our own mini empires and to leave legacies for our families but also that work-life balance.” – Jacqueline Snyder, Co-Founder of Product Boss Podcast
A quarterly strategic planning session with me, you AND your team where together, we decide on core focuses, milestones, progress evaluation and recommended completion dates based on your revenue goals.
Submission of weekly sales calls, copy or asset review to provide feedback from Laura and our team on landing pages, email sequences, sales calls, scripts, or ad creative.
Have a question and need immediate assistance? Your sales, operations and marketing leads have Slack access to Laura and her team each weekday for quick questions that need immediate answers.
Access a library of our own tutorials, walk-throughs, swipe files, frameworks, reporting structure, and sales process maps as tools to support your strategy.
What gets measured matters. As part of your onboarding we offer you guidance around the creation of a weekly company scorecard with recommended marketing and sales KPIs.
On-demand individual weekly meetings with the JoyBrand team are available for messaging creation, KPI or dashboard review, feedback, opportunities, or strategy check-ins.
Your growth is planned in quarterly segments, where every 90 days gets its own dedicated and simple, yet powerful strategy for results. These quarterly VIP sessions chart the course for the laser-focused progress we make.
And we’re not just talking about a plan to scale your business to the multi-millions . . . we take into account your time, the legacy you want to create, AND what aspects in your business bring you TRUE joy.
Together, we create a custom plan and I will work with you on one specific business objective at a time then implement it with your team, measuring the wins as we go while navigating your best opportunities. As the plan is implemented, I support you, your team, your agency, and key partners to navigate the big decisions and celebrate next-level wins.
After our initial meeting and the first 90 day plan is created, we develop a rhythm of working together where we're constantly getting bigger and bigger wins.
We take the results of the first one-step plan, analyze them, and come up with the next one-step plan that's designed to expand on the results of the first one.
We keep compounding the results of what's working while cross-referencing how the growth is impacting your quality of life.
Weekly support around one specific business objective at a time, put it in play with your team, measure the wins, and capitalize on your best opportunities.
As the wins roll in, my team and I will continue to support you, your team, your partners, your agency all along the journey.
Fill out the brief application below to get started.
